Retail Sales

Retail Sales.

With in-depth market and retailer knowledge paired with decades of success, a proven process, and proprietary analytical tools, we are here to help you scale your brand in mass retail like Target and Walmart.

Building trust through experience and excellence.

Succeeding at retail is no accident.

Thirty years of success doesn’t happen without in-depth market and customer knowledge, a proven process and relationships. Each brand has individual needs and we have built a team and capabilities to help you succeed. Ready to grow your retail business at Target?

Sales Strategy

Product and Category Development

Insights and Data Analytics

Inventory Management and Forecasting

Retailer Systems Operations

Order Management

Promotional Planning

Digital Services

We represent a diverse portfolio of products and have access to all departments at major retailers nationwide.

Toys

Sports & Outdoors

Baby

Pet

Health & Wellness

Novelty & Impulse

Owned Brand

Electronics & Entertainment

Stationary & Office

Food & Beverage

Apparel

Home

Patio & Garden

Party

Bullseye Playground

We work with top retailers.

Convenient and Central.

Our office is right near Target’s headquarters in the heart of downtown Minneapolis.

“Toy'n around, a Genesis Company has represented us for over 30 years and has given us the best-in-class representation year in and year out.”

Bill Beebe, Sr VP of Playmates Toys Inc.

"I have worked with many rep groups over the years, and I have to say that the Toy'n around, a Genesis Company team is the most professional, organized, and dependable group I have had the pleasure of working with. They are truly awesome!"

Founding Partner of Leading Manufacturer in NJ

“Toy’n around, a Genesis Company has consistently gone the extra mile to ensure we are thoughtfully represented. Their expertise and individualized attention have proven invaluable.”

Bill Nichols, CEO at Blip Toys

"The Toy'n around, a Genesis Company team has been a tremendous asset to have in all areas, from customer service, sales, inventory management, assortment selection and the list goes on, however, of most value, it's their dedication to success! By far leaps and bounds ahead of anyone else!"

Javier Diaz, VP of Global Supply Chain at Cra-Z-Art

"The team really understands the Target business and what they are looking for."

Albert Fayad, VP of Sales at Obvi

"We are very satisfied with Toy'n around, a Genesis Company's services, especially around Target's systems and logistics. Their communication and responsiveness have been excellent. I couldn't ask for a better team to work with!"

Kris Millington, President of Maxim Enterprise, Inc.

"The team is awesome to work with, helping us with everything from buyer contact to merchandising to pricing to digital sales, and so much more."

Tom Neville, VP of Sales, North America at Connetix

"Toy'n around, a Genesis Company provides support and suggestions with placement in different categories we would not have access to or thought of. Their thorough knowledge of how to work with Target and their understanding of how our brand fits within their ethos has provided so much value."

Joyce Kao, Co-founder of Chance

"Toy'n around, a Genesis Company has provided so much value in their expertise and guidance. Everything is beyond what we could expect."

Sandra Gutierez, National Sales Director at Linzy Toys

"Toy’n around, a Genesis Company has consistently gone the extra mile to ensure Blip Toys’ brands are thoughtfully represented. Their expertise and individualized attention have proven invaluable."

Jenna Harlander, CMO of Blip Toys